Let's (re)think wholesale.
Power up your wholesale business – with the leading all-in-one platform for fashion, footwear, and sports.
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Our simple approach
Seamless, data-driven solutions innovating your wholesale operations — from preorder to replenishment.
Connect with your wholesale partners and streamline processes that boost profitability: We make collaboration easier, data exchange seamless, and your business smarter, with a strong community behind it.
Trusted by leading brands and retailers in wholesale.
Fashion Cloud empowers you and your partners with a user-friendly platform built to make collaboration transparent, smart and efficient.
Next-level buying: your one-stop solution.
Loved by retailers. Admired by brands.
"An active in-season management is the key for us to be successful together with our wholesale partners in the future. We pursue a collaborative approach with our customers by mutually sharing sales and inventory data through Fashion Cloud’s Smart Replenishment Solutions. We are convinced that this will further strengthen our partners' trust in the GANT brand and their collaboration with the respective contact person in our sales team. Only in this way can we achieve our common goals in the future."
“OrderWriter saves us a lot of time as we no longer have to fill in orders manually. This also makes it less error-prone. No individual order forms, result lists or cameras, but everything in one place. We can now concentrate on the things we are good at.”
"Fashion Cloud combines the know-how of IT and the fashion industry. The innovative platform idea encourages seamless collaboration between all industry players to optimise digital processes. At the same time, the Fashion Cloud team retains its customer-friendly and agile character. This approach fits the visions and goals of L&T!”
“Fashion Cloud has been a game-changer for our business. Their smart solutions like Auto Restock and reorder suggestions enable us to improve our stock management, production forecast and ensures intime delivery for our customers - with less use of resources! We highly recommend Fashion Cloud to brands seeking efficiency and growth!“
“The integration of product data in our ERP system with Fashion Cloud has significantly improved our internal processes. We now have pictures of the individual items in the system, which makes internal reporting and reordering much easier.”
“B2B portals for digital orders have not only been important since Corona. The cost of a dedicated solution with setup, maintenance and support means long-term investments. The much more efficient and more pleasant alternative for retailers: Fashion Cloud.”
“Fashion Cloud connects brands and retailers. For several seasons we have been sharing extensive content via Fashion Cloud with our retailers, almost doubling the number of downloads compared to our own solution.”
The basis for every collaboration: high-quality data and effortless transfer
Goodbye scattered spreadsheets and files. Our Data Solutions centralize everything you need for seamless, compliant, and efficient collaboration.
We combine industry expertise with community.
Smart technology
Our intelligent software and smart algorithms are designed to make wholesale more efficient and profitable.
Service-oriented
We stay close to our partners, providing personalized support and solutions that meet your needs.
Data-driven
We connect systems and leverage data for smart insights that drive growth – all protected under ISO/IEC 27001 security standards.
Strong community
We connect Europe’s largest network of retailers and brands, uniting the industry to collaborate and innovate.
FAQs
Typically:
• Brands with €20M+ revenue
• Retailers with €5M+ revenue
It’s designed for companies managing multiple partners, collections, and ongoing reorder processes.
• Brands manage product data and content in the Data Hub
• Retailers access collections and place orders digitally
• Orders are transferred to ERP systems via EDI
• Sales and stock data enable data-driven reorders
• After-sales processes remain integrated
This turns wholesale into a continuous, connected workflow.
• Centralize and distribute product data
• Simplify preorder and reorder processes
• Improve visibility on sales and stock
• Enable data-driven decisions
• Increase sell-through and reduce lost sales
• Product data & marketing material
• Preorder
• Buying & replenishment
• Sales and stock data
This creates a single source of truth and enables collaboration across the entire network.
• 700 brands
• 30,000 retailers
across the European fashion wholesale market.