Content suite for brands

Strengthen your brand presence with effortless content sharing.

More online sales, less returns and more transparency – Share up-to-date content with your wholesale partners.

400%
More usage of your content 
10D
Earlier online in webshops
750+
Largest webshops connected
400%
more content usage
10+
days earlier online
750+
webshops connected

Collaborate smarter:

Empower your wholesale partners by sharing high-quality marketing material and product data on Fashion Cloud.

Our platform is your solution for easy data integration and building a seamless, engaging brand experience at every POS - online and offline.

Expand your business

More than 25,000 retailers use Fashion Cloud.

Find all your wholesale partners on one platform.

Marketing material

Say goodbye to individual requests and inspire with high-end visuals.

Always up-to-date marketing material on Fashion Cloud.

Get closer to your business partners

Enable your retailers to always be up-to-date and easily download your latest fashion collection shots, campaign videos, logos and so much more via Fashion Cloud.

Efficient processes

Upload your content via drag and drop on our platform and create one single point of access for your retailers. This way, you save time and are able to focus on your core business.

You are in full control

Define which retailers can access your assets, for which channels your material is supposed to be used and set your expiry dates.

Always up to speed

Keep track of your downloads with our monthly content reports and further optimize your content and campaigns.

Get closer to your business partners
Enable your retailers to always be up-to-date and easily download your latest fashion collection shots, campaign videos, logos and so much more via Fashion Cloud.
Efficient processes
Upload your content via drag and drop on our platform and create one single point of access for your retailers. This way, you save time and are able to focus on your core business.
You are in full control
Define which retailers can access your assets, for which channels your material is supposed to be used and set your expiry dates.
Always up to speed
Keep track of your downloads with our monthly content reports and further optimize your content and campaigns.
Product Data

The foundation of every great webshop.

Strengthen your online presence

Share product images and attributes with your retailers to ensure that articles are displayed flawlessly in their webshops.

360° support

Our dedicated data team will support you in every step of the way. We support you in data transfer so that retailers can easily integrate and work with your data.

Effortless data transfer

Product data can be transferred to Fashion Cloud in several data formats (JSON, CSV, PRICAT) and via various interfaces (FTP, SFPT, URL, API).

Product Data Integration

Automated data integration for a seamless process.

Retailers can integrate your data automatically in their webshops through our API connection. Any changes to your data will be updated automatically making sure that retailers always have the latest version in their systems.

Make your online sales process faster and better: With our automatic integration, products appear up to 10 days earlier in your retailers webshop backed by quality standards and data enrichment.

Ambassadors

Loved by retailers. Admired by brands.

"Fashion cloud ensures a smooth and effortless way of sharing high-quality content with our retailers. Through our close collaboration on data quality, we now deliver top-tier product data, ensuring a swift and seamless launch of our products on retailers’ online shops and a stronger partnership with our clients."

Ann Katrin Melcher
LIEBESKIND BERLIN

"Sharing marketing material and product data via Fashion Cloud enables consistent brand communication and the targeted presentation of our brand message at the point of sale. By eliminating the need for our sales team to manually deliver our content to customers, both we and our retail partners save a lot of time and collaboration is strengthened."

Rebecca Crnkovic
Hugo Boss

"Fashion Cloud combines the know-how of IT and the fashion industry. The innovative platform idea encourages seamless collaboration between all industry players to optimise digital processes. At the same time, the Fashion Cloud team retains its customer-friendly and agile character. This approach fits the visions and goals of L&T!”

André Gizinski
L&T

“The integration of product data in our ERP system with Fashion Cloud has significantly improved our internal processes. We now have pictures of the individual items in the system, which makes internal reporting and reordering much easier.”

Marc Ramelow
Managing Director, German Retailer Ramelow

“Fashion Cloud connects brands and retailers. For several seasons we have been sharing extensive content via Fashion Cloud with our retailers, almost doubling the number of downloads compared to our own solution.”

Karl-Friedrich Schielmann
Pierre Cardin
70+ certificates accepted

More transparency in the industry with sustainability attributes.

We want to help you handle one of the biggest challenges in the industry: Be prepared to meet legal requirements and increasing consumer demands and show your sustainability efforts. 

Product data on Fashion Cloud now includes sustainability information on verified standards, certificates and material composition. Make your products stand out with a simple extension of your existing product data feed on Fashion Cloud.

Stop snoozing and start moving! #conscious

Why fashion Cloud

We combine industry expertise with community.

Smart technology

Our intelligent software and smart algorithms are designed to make wholesale more efficient and profitable.

Service-oriented

We stay close to our partners, providing personalized support and solutions that meet your needs.

Performance-driven

We connect systems and leverage data for smart insights to make the most of your business.

Strong community

We connect Europe’s largest network of retailers and brands, uniting the industry to collaborate and innovate.

Retailers will love your content. Start sharing now!