Fashion Cloud for Brands

This is how digital cooperation works.


We will bring you closer to your trading partners.

With our help you can quickly and easily connect with your local retailers from anywhere. By using our products you ensure that your trading partners have access to your marketing material as well as stock availability at all times. Fashion Cloud helps you strengthen your brand and generate measurable additional sales.

Content & Order
Clara & OrderWriter
Content area for brands

The Content Platform

With the Content Platform you can provide your retailers digital access to images, logos and product data.

  • Strengthen your brand management
  • Use a central platform for your content

  • Reach over 4,000 retailers from 60 countries


Benefit from one central, cross-supplier reorder platform. Re-ordering has never been so easy.

  • Direct transmission of inventory and order data
  • One login, one search mask and a complete overview of all ordered articles
  • Greater reach and higher order volume

The Clara App

Share your up-to-date stock availabilities and enable your retailers to directly reorder during a sales conversation if a customer is looking for an article that is not available anymore.

  • Enable your retailers to access your stock via mobile app

  • Save cost intensive in-house development

  • Use Clara, the shop assistant app, for your own stores

The OrderWriter App

Share your product catalogue via OrderWriter, the buyer App by Fashion Cloud: The OrderWriter App allows retailers to enter their pre-order and directly transmit it to you. Through the integration in the retailers’ ERP systems,  you will also be able to keep track of sales figures and stock availabilities of your partners.

  • Share product data and images with all your retailers

  • Complete overview and easy operation

  • Optimal capacity planning to forecast out-of-stock situations

Promote your company and become part of Europe’s leading B2B platform in the fashion industry!


Do you have any questions? We are happy to help.