Press | FASHION CLOUD2021-08-26T13:03:27+00:00


We believe in the Future of the Wholesale Community.

Fashion Cloud is Europe’s leading B2B platform where fashion brands and retailers connect, share content and trade. Essential for the future of the wholesale community is the uncomplicated cooperation and mutual support of all participants. Fashion Cloud strives to achieve this goal every day.









The fashion industry’s all-in-one platform

Fashion Cloud offers solutions for digital order and content exchange. As a platform, the company connects brands with retailers and creates a central solution for the wholesale community.


News and press releases

Hamburg, August 06, 2021 Fashion Cloud enters the sports and outdoor segment Fashion Cloud, the all-in-one platform for the fashion industry, also becomes an industry solution in the sports and outdoor segment [...]

Amsterdam, July 20, 2021 Fashion Cloud acquires Stockbase to accelerate the growth of its European B2B network. Today, Fashion Cloud, Europe’s leading B2B platform for the fashion industry, announces its acquisition of Stockbase. [...]

June 28, 2021 | Hamburg & Amsterdam Hugo Boss, Liu Jo, Le Temps Des Cerises and - full exhibitor list, final agenda and other Digital Fashion Week highlights. Only a few days until Digital [...]

April 14, 2021 | Amsterdam, Copenhagen & HamburgCIFF, Modefabriek and Fashion Cloud announce Digital Fashion Week Europe - Summer Edition '21 Digital Fashion Week Europe: For this digital fair three strong players CIFF, Modefabriek and [...]

12.03.2021 | Hamburg & Amsterdam Fashion Cloud announces Digital Fashion Week - Summer Edition '21 For the start of the buying season, Fashion Cloud will be hosting the Digital Fashion Week this summer for [...]

Hamburg, 11.10.2020 Digital Fashion Week gains strong partners and first brands are confirmed For the second edition of Digital Fashion Week, Fashion Cloud has brought prominent support on board: Euretco Fashion, EK/servicegroup, BTE, [...]

Founding history

It all started in 2015 with the idea of founders Martin Brücher, Florian Klemt and René Schnellen. Their vision: a platform on which brands and retailers exchange data such as product images. With two established products, the Clara app and the content platform, the company merged with Nyon, another successful start-up in the fashion sector, and thus won OrderWriter. The Management Board was extended to include Alies ter Kuile and David Schaap. In 2019, the web platform was expanded to include the order area.

Management Board

Media Center

All high-resolution images can be found HERE.

All high-resolution images can be found HERE.

All high-resolution images can be found HERE.

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Do you have any questions?

You want to know more about us? We look forward to your message and are always ready for a personal interview! Your contact person: Inessa Werland / +49 40 228 624 20

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